Antecedents of e-commerce on intention to use the international trade center: An Exploratory Study in Jordan
Authors : AL-Sous, N., Alsokkar, A., Majali, T., Mansour, A., Alsherideh, A., Masadeh, R., & Dahali, Z. (2022)
Abstract : Digital divide, trust towards e-commerce system, and facilitating conditions as the factors impacting the use intention of the international trade center were examined in this study, through a survey carried out on 500 Jordanian students. The proposed conceptual model was empirically tested, and significant impact of trust and facilitating conditions on intention to use the international trade center was affirmed. Meanwhile, the digital divide did not impact the intention to use the international trade center. Being limited to the Jordanian context, the study findings may not be generalizable to other countries.
Keywords : Digital divide, Trust towards e-commerce system, Facilitating conditions, Intention to use the International, Trade Center.
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Enterprise resource planning success in Jordan from the perspective of IT-Business strategic alignment
Authors : Almajali, D. A., Omar, F., Alsokkar, A., Alsherideh, A. A. S., Masa’Deh, R. E., & Dahalin, Z. (2022).
Abstract : This research explores the implementation of Enterprise Resource Planning (ERP) success in an organizational setting that has been rarely explored. Owing to the lack of theoretical attention, the researchers decided to evaluate ERP success in the context of Jordanian-listed companies. This quantitative study employed the DeLone and McLean success model, while questionnaires were used to collect the data. The questionnaires were mailed to 388 CEOs and CIOs, and a total of 358 valid questionnaires were evaluated using Structural Equation Modeling (SEM). Information quality, system quality, training quality, and ease of use, all impacted manager satisfaction (here after known as user satisfaction) positively, while user satisfaction affected ERP success. Additionally, ERP success was influenced by the quality of training, system quality, and IT-business strategic alignment. The results show that service quality did not significantly affect user satisfaction. Furthermore, user satisfaction showed a mediating effect on the relationship between training quality and ERP success. However, user satisfaction did not mediate the relationship between ease of use and ERP success. The findings will aid managers and practitioners in better understanding the elements that influence ERP success among Jordanian-listed firms./p>
Keywords : Enterprise Resource Planning; manager satisfaction; training quality; IT Business strategic alignment; Jordan
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Antecedents of social media influencers on customer purchase intention: Empirical study in Jordan
Authors : Nida AL-Sousa , Dmaithan Almajalia and Abdullah AlSokkara (2023).
Abstract : The present study examined the impact of social media influencers (SMIs) on consumers’ purchasing decisions, by examining the factors affecting purchase intentions of consumers. Online questionnaire was used to gather data from Facebook users as the study respondents. SMIs are currently a promising marketing technique in influencing purchase intention of customers, but in Jordan, studies on this matter are still lacking. This study therefore presented several key factors associated with SMIs in influencing the purchase intention of customers, in Jordanian context. Accordingly, the key factors affecting customer purchase intention through SMIs were examined. A model was proposed and empirically tested and validated using structural equation model (SEM), with data obtained from 390 Jordanian Facebook users. From the results, significant impact of Information Quality (IQ) and Trustworthiness (TRU) on attitude toward a brand, and consequently on purchase intentions of customers, was affirmed.
Keywords : Social Media, Instagram, Social Media Influencers, Intention to Purchase, Information quality, Trustworthiness
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Antecedents of social media influencers on customer purchase intention: Empirical study in Jordan
Authors : Nida AL-Sousa , Dmaithan Almajalia and Abdullah AlSokkara (2023).
Abstract : The present study examined the impact of social media influencers (SMIs) on consumers’ purchasing decisions, by examining the factors affecting purchase intentions of consumers. Online questionnaire was used to gather data from Facebook users as the study respondents. SMIs are currently a promising marketing technique in influencing purchase intention of customers, but in Jordan, studies on this matter are still lacking. This study therefore presented several key factors associated with SMIs in influencing the purchase intention of customers, in Jordanian context. Accordingly, the key factors affecting customer purchase intention through SMIs were examined. A model was proposed and empirically tested and validated using structural equation model (SEM), with data obtained from 390 Jordanian Facebook users. From the results, significant impact of Information Quality (IQ) and Trustworthiness (TRU) on attitude toward a brand, and consequently on purchase intentions of customers, was affirmed.
Keywords : Social Media, Instagram, Social Media Influencers, Intention to Purchase, Information quality, Trustworthiness
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Antecedents of social media influencers on customer purchase intention: Empirical study in Jordan
Authors : Hayfa Y Abuaddous, AA Al Sokkar, Blaqees I Abualodous (2018).
Abstract : In today’s business, knowledge is considered as a core asset in any organization, even it can be considered as important as technological capital. It is part of human abilities and thus human capital. Knowledge management (KM) is becoming a fad in an increasing way so many organizations are trying to apply it in order to enhance their organizational performance. In this paper, literature was investigated critically in order to show the real influence of knowledge management and some of its practices on organizational performance. It has been found that KM including knowledge process and infrastructure capabilities affect positively in a huge manner on all aspects of organizational performance directly or indirectly. In the same vein, there is a huge need to continuously train and educate the learning organizations’ CEOs about the importance of KM through group works and training programs.
Keywords : Knowledge management; infrastructure capabilities; process capabilities; organizational performance; learning organizations
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Validating an episodic UX model on online shopping decision making: A survey study with B2C e-commerce.
Authors : Al Sokkar, A., & Law, E. (2013)
Abstract : Existing online shopping decision-making models (OSDMs) do not address adequately the role of experiential qualities in customer satisfaction. The awareness of this scoping issue has become stronger due to the recent User Experience (UX) research. We have developed an OSDM called 'Episodic UX Model on Decision-Making' (EUX-DM) by integrating the established technology acceptance model, emerging UX models, and expectation-confirmation theory. EUX-DM covers three phases: before interaction, after interaction, and confirmation. To validate the model, we designed and conducted a web-based survey, which comprises eight main constructs. Five (i.e. usefulness, ease-of-use, aesthetic quality, trust and experiential quality) were measured in all three phases, two (i.e. usage attitude, intention to purchase, overall satisfaction) were measured in the 'during' phase, and one (i.e. overall satisfaction) was measured only in the 'confirmation' phase. Results from analysing 278 responses suggest the validity of our model. Implications for augmenting EUX-DM are discussed.
Keywords : E-Commerce; Trust; Expectation; Confirmation; User experience; Decision-making; Satisfaction;
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Exploring the hedonic quality of slow technology.
Authors : Orehovački, T., Al Sokkar, A. A., Derboven, J., & Khan, A. (2013).
Abstract : Pace is an inseparable part of all technologies and consequently represents an interaction design element. Various technology aspects can support hedonic qualities brought about from reflection transformed into unlimited unique experiences, mental rest, and inner peace. This paper argues different approaches to technology pace evaluation. Attributes that contribute to the hedonic quality of slow technology are presented and discussed.
Keywords : hedonic quality, slow technology, evaluation, user experience
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In situ observations of non-verbal emotional behaviours for multimodal avatar design in e-commerce
Authors : Al Sokkar, A., & Law, E. (2013)
Abstract : This paper reports an empirical study on non-verbal emotional behaviours - facial expressions and body gestures - with the ultimate goal of informing the design of multimodal avatars with authentic emotional expressions for e-commerce websites. In the study 12 salespersons were observed when they were interacting with 29 customers in two furniture retail shops. To facilitate the observational process, we developed a template called NEBOT with a set of common facial expressions and body gestures in human-human communications. Results indicate that neutral facial expressions were more frequently used than expected. Implications for improving the template as a research tool in other contexts and for designing avatars for e-commerce websites are inferred.
Keywords : Non-verbal cues; Emotional behaviour; Facial expression; Body gesture; Multimodal avatar; Design; e-Commerce; Contextualization
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