Ahmad Wasfi Albdour

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Research Title :The E-leadership transformation in corporate environment: A bibliometric study

Authors : Hassan Khaled Alawamleh, Ibrahim Yousef Alkayed, Ahmad Albdour, Hisham Ali Shatnawi

Abstract :This study delves into the academic literature regarding the significance of e-leadership transformation within corporate environments. OBJECTIVE: The primary objective is to analyze and synthesize existing research on e-leadership transformation, identifying key trends, contributors, and thematic clusters. The study aims to provide a comprehensive understanding of the processes and impacts associated with e-leadership, as well as highlight areas for future research. METHODS: We used a dual-method approach incorporating bibliometric analysis as a part of the Systematic Literature Review (SLR) to examine 269 journal articles published between 2010 and 2024, with a focus on the period from 2019 onwards. RESULTS: The analysis identifies significant trends, influential articles, top journals, authors, and leading countries in the field. We identify thematic clusters such as digital leadership and strategic transformation, organisational communication and performance frameworks, behavioural dynamics, and transformational leadership strategies. IMPLICATIONS: Insights from this study offer a deeper understanding of e-leadership transformation’s relevance in corporate settings, highlighting future research prospects and avenues for further exploration in this dynamic and evolving field.

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Research Title :An assessment of the influence of job demands on employee creativity and affective states

Authors : Asaad Alsakarneh, Abdelwahhab Allozi, Ahmad Wasfi Mohammad Albdour, Mohannad Mohammad Mosa Ebbini, Haitham M. Alzoubi, Bilal Sakarneh, Bilal Eneizan

Abstract :Organisations have become increasingly aware of their employees’ job demands due to intense market competition. Investigating the antecedents of banking sector employees’ creativity is appropriate given the increased competitiveness of the sector, which is due to banks evolving into multi-service providers. This study aimed to determine the influence of job demands on Jordanian banking sector employees’ creativity and affective states. Furthermore, the influence and modification of organisational design on certain aspects of employee behaviour were examined to enable employees’ creativity to improve work-related performance. The hypotheses were examined using SmartPLS 4 and involved 175 Jordanian banking sector employees. The results demonstrated that job demands were positively related to employee creativity. Additionally, the results suggested that job demands positively influenced Affective states and created a conducive environment for employees’ creative thinking, where unprecedented challenges enhanced employees’ performance. The results are discussed to identify potential research directions.

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Research Title :Effect of Recession on Consumer Buying Decisions in Jordan

Authors : Hisham Ali Shatnawi, Zead M. Alhawamdeh, Mohammed Abd-Alkarim Almomani, Hebah Zaki Makhamreh, Ahmad Wasfi Mohammad Albdour.

Abstract :This study aims to explore the objectives of understanding the complex dynamics of consumer behavior in Jordan during the COVID-19 pandemic-induced economic downturn. It seeks to identify how exceptional circumstances, such as the increase in internet shopping and reliance on home delivery, have transformed consumer behaviors. By addressing the information gap about the connection between pandemic-induced crises and economic recessions, the research investigates how the pandemic has affected buying habits and delves into the subtleties of consumer decision-making. Through the use of literature research, a thorough analysis of the connection between the economic recession in the Jordanian consumer market and the recession in the Jordan market is offered. Their relationship is complex given the context of their connection. Following market research and analysis, Jordan was determined to be the context in which these activities were carried out. This is achieved by analyzing the primary variables that caused the COVID-19 recession. Consequently, it can achieve its objective. Brand loyalty, price sensitivity, and buying habits are examples of purchasing behaviors. The primary data source for the study was collected via the distribution of 450 questionnaires to Jordanians who could be thinking about establishing an account with an Islamic bank, as well as the use of quantitative research methodologies. This was done to get the required data. The translation of the twenty-six Arabic questions, which were based on a five-point Likert scale, was thoroughly examined to guarantee correctness. There is a statistically significant connection between the recession-related data and the problem decisions made by consumers, according to the data. This is how the connection is made. Among the things that fall under this category are shopping habits, brand loyalty, price sensitivity, and disposable income. The outcome has been a shift in consumer behavior. These days, consumers are increasingly interested in brand loyalty, and price sensitivity, and prefer locally made items. The outcomes have also led to an increase in brand loyalty. A shift in consumer behavior has resulted from this. The regression equation utilized in this research may provide an explanation for these effects given their significance. A detailed analysis of the consequences on businesses and governments highlights the need for adaptable strategies, making sure that the government stabilizes economic indicators, and keeping an eye on consumer behavior. By providing significant new information on the long-term impact of recessions on consumer behavior, this research hastens the process of economic recovery. This may be aided by the behavior of consumers during a recession. The paper suggests conducting longitudinal studies and comparative assessments across national boundaries. The report points up biases, recognizes the recession's context, and makes suggestions for future lines of inquiry. In addition to offering knowledgeable support to businesses, decision-makers, and consumers dealing with severe recession circumstances, these pathways seek to increase our understanding of how consumers behave during recessions and to assist those who are going through terrible recession conditions.

Keywords :Net Income, Brand Loyalty, Online Shopping, Price sensitivity, Recession, Amman, Consumer Behavior

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Research Title :The Impact of Electronic Promotion on Enhancing the Mental Image of Customer Malls in Amman

Authors :Ahmad Wasfi Mohammad Albdour, Hisham Ali Shatnawi, Zead M. Alhawamdeh, Hebah Ghaleb Mohd Yasin Alshamayleh, Hebah Zaki Makhamreh

Abstract :This study aimed to identify the impact of electronic promotion on enhancing the mental image of mall customers in Amman Governorate. The study used the descriptive approach in the style of surveying all mall customers in the city of Amman, which consists of 5 five malls, namely: (Cozmo, Emran Mall, Sameh Mall, Careem Hypermarket, and Safeway). The study sample consisted of 435 mall visitors in Amman Governorate, selected by a simple random sampling. The study tool was the questionnaire, and it was distributed electronically due to the Coronavirus pandemic. Several statistical methods were used, such as the variance inflation factor test and the allowable variance. The results showed that there is an impact of electronic promotion and all its elements (Electronic Advertising, Social Media, Email Marketing) on enhancing the mental image of customers of stores (malls) in the city of Amman. It also showed that there are no statistically significant differences in the effect of electronic promotion components (combined) in enhancing the mental image of employees working with customers of retail stores (malls) in the city of Amman due to the demographic variables of the study sample members (age, social diversity, work experience, job title, qualification scientific). The study recommended the necessity of continuing to use electronic promotion to enhance the mental image of retail store customers, and to motivate workers in retail stores to use electronic promotion in their work to improve customers’ mental image of the store.

Keywords :E-Advertising, Social Media, Email Marketing, Mental Image, Amman, Consumer Behavior

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Research Title :The Impact of TQM Implementation on the Development of Intellectual Capital among Employees in Jordanian Insurance Companies

Authors : Hisham Ali Shatnawi, Ahmad Wasfi Mohammad Albdour, Zead M. Alhawamdeh, Hebah Ghaleb Mohd Yasin Alshamayleh.

Abstract :The purpose of this research is to explore the influence of the implementation of total quality management on the development of intellectual capital among workers in Jordanian insurance companies. The method that was used was both descriptive and analytical. All of the workers in the group of insurance companies in Jordan were included in the study's population, which amounted to (214) individuals, and the comprehensive survey method was used. Overall, 192 questionnaires were retrieved for analysis, and the study used SPSS statistical analysis software to analyze the data, and the results of the study showed that the level of application of total quality management dimensions in developing intellectual capital for workers in Jordanian insurance companies came to a moderate degree, and the results of the study indicated that there is a moderate degree of application of the dimensions of total quality management in developing intellectual capital for workers in Jordanian insurance companies.

Keywords :TQM, Intellectual Capital Development, Insurance Companies, Quantitative, SPSS, Jordan.

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Research Title :The Impact of Social Marketing on Enhancing Customer’s Loyalty for Jordanian Insurance Companies

Authors : Ahmad Wasfi Mohammad Albdour, Manal Ali Almarashdah, Mohammed Almomani, Hebah Makhamreh, Ro’aa Adnan Mustafa, Hisham Ali Shatnawi

Abstract :This research examines the effect of social marketing on improving brand devotion among insurance company customers in Jordan. Utilizing descriptive and analytical methods, the study surveyed northern province customers in Jerash, Irbid, and Ajloun. Of the 300 questionnaires distributed, 288 were gathered, a 96% response rate. The data underwent various statistical analyses including regression, t-tests, and variance analysis. The results show that social marketing among Jordanian insurance customers significantly and favorably increases the behavioral and attitudinal components of brand loyalty. The newspaper proposes that companies create specialized departments for social initiatives and media campaigns that enlighten the public about pertinent facts to increase the degree of customer awareness and loyalty. This study examines the connection between social media marketing and client loyalty in the Jordanian insurance industry. Additionally, it offers helpful suggestions to businesses looking to improve their social media marketing efforts.

Keywords :Social Marketing, Brand Loyalty, Jordanian Insurance Companies, Expenditure Level, Attitudinal Loyalty, Intensity of Repurchase, Quantitative.

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Research Title :THE IMPACT OF ADMINISTRATIVE SKILLS ON THE PERFORMANCE OF EMPLOYEES: A STUDY OF INSURANCE COMPANIES’ GOVERNANCE

Authors :Hisham Ali Shatnawi , Abdulrahman Al-Kharabsheh, Ahmad Wasfi Mohammad Albdour , Ro’aa Adnan Mustafa Alrababah, Hasan Khaled Alawamleh, Hebah Ghaleb Mohd Yasin Alshamayleh

Abstract :The study’s goal was to determine the impact of administrative skills on employee performance. The descriptive-analytical method was used for the current study’s objectives. A questionnaire was created to gather data based on theoretical literature and prior research that evaluated the study factors. The study population consisted of 410 employees in Jordanian insurance companies, where the questionnaire was distributed to all of them, and 388 questionnaires valid for statistical analysis were retrieved. The study’s findings showed a statistically significant effect at the level (0.05) of the administrative skills with their dimensions (connection, planning, digital knowledge, team building, and integrity) combined on employee performance in its dimensions (performance efficiency, performance size, and performance type) with Jordanian insurance companies. The study recommends increasing the significance of taking into consideration personal characteristics in administrative work since they play a significant influence in obtaining outstanding performance and emphasizing the importance of factors of employee performance in insurance companies.

Keywords : Administrative Skills Employee Performance, Jordanian Insurance Companies

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